REPUTATION LAB PARTICIPATED IN THE 2026 EMPRESABILITY MISSION ON RESPONSIBLE LEADERSHIP
Anáhuac University, Cancún, Mexico
Reputation Lab participated in the 2026 Empresability Mission, where various leaders from Latin America and Spain specializing in social responsibility and sustainability discussed the challenges of responsible leadership today.
Our partner Fernando Prado delivered a keynote address on the topic “Responsible Leadership and Country Reputation,” in which he analyzed the current geopolitical situation through the lens of country reputation, international public opinion expectations, and the economic impact of perceptions associated with different nations. To do so, he utilized the most recent data from Reputation Lab’s RepCore® Nations analysis.
Fernando Prado also participated in a panel discussion, moderated by Diego Cardoso, where he debated alongside Ítalo Pizzolante and Felipe Cajiga on the need for corporate purpose and conscious leadership in organizations.
Meanwhile, our partner Natalia Arenzana led a workshop on corporate reputation management, providing support to the leaders participating in the Mission to actively manage their organizations’ reputations.