Marca Chile has published an article by Fernando Prado, Natalia Arenzana, and Leonard Ponzi, partners at Reputation Lab, examining the impact of country reputation on the international competitiveness of businesses, brands, products, and services. Entitled “Country Reputation and Made In: The Value of Origin,” the article introduces the Made-In Score,…

Madrid, 30 September 2026. Reputation Lab participated in the 7th Innovation and Intangible Metrics Congress (CIM 2026), organized by Corporate Excellence – Centre for Reputation Leadership and held at Espacio Fundación Telefónica in Madrid. During the event, Fernando Prado, Managing Partner at Reputation Lab, delivered a presentation entitled “Country Reputation…

July 14, 2026 The Royal Institute for Strategic Studies (IRES) organized, on July 14, 2026, a seminar dedicated to the presentation and discussion of the preliminary results of the twelfth edition of the survey on Morocco’s reputation in the world. Administered on behalf of IRES by Reputation Lab, a leading…