{"id":8142,"date":"2026-01-12T15:23:00","date_gmt":"2026-01-12T15:23:00","guid":{"rendered":"https:\/\/corporatereputationlab.com\/?p=8142"},"modified":"2026-06-08T21:04:05","modified_gmt":"2026-06-08T21:04:05","slug":"country-reputation-a-strategic-shared-responsibility","status":"publish","type":"post","link":"https:\/\/corporatereputationlab.com\/es\/country-reputation-a-strategic-shared-responsibility\/","title":{"rendered":"LA REPUTACI\u00d3N DE UN PA\u00cdS: UNA RESPONSABILIDAD ESTRAT\u00c9GICA COMPARTIDA"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"8142\" class=\"elementor elementor-8142\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20788bd9 e-flex e-con-boxed e-con e-parent\" data-id=\"20788bd9\" data-element_type=\"container\" data-e-type=\"container\">\t\t\t<div class=\"e-con-inner\">\r\n\t\t\t\t<div class=\"elementor-element elementor-element-114e5ce4 elementor-widget elementor-widget-text-editor\" data-id=\"114e5ce4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Asociaci\u00f3n Europea de Directores de Comunicaci\u00f3n: Art\u00edculo de opini\u00f3n de los socios de Reputation Lab.<\/p><p>En Reputation Lab, creemos que la reputaci\u00f3n de un pa\u00eds es un activo estrat\u00e9gico compartido, no una iniciativa de comunicaci\u00f3n que sea competencia exclusiva de una sola instituci\u00f3n.<\/p><p>En este art\u00edculo publicado por la Asociaci\u00f3n Europea de Directores de Comunicaci\u00f3n (EACD), explicamos por qu\u00e9 la reputaci\u00f3n se ve moldeada por las acciones combinadas del gobierno, las empresas, la sociedad civil y los ciudadanos, y por qu\u00e9 es importante la coordinaci\u00f3n entre estos actores.<\/p><p>Bas\u00e1ndose en los resultados de RepCore<sup>\u00ae<\/sup> Nations 2025, el art\u00edculo muestra c\u00f3mo la reputaci\u00f3n de un pa\u00eds influye directamente en la confianza, la inversi\u00f3n, el turismo y la competitividad a largo plazo.<\/p><p>La reputaci\u00f3n es medible. Es gestionable. Y requiere una responsabilidad compartida para mantenerla a lo largo del tiempo.<\/p><p><a href=\"https:\/\/eacd-online.eu\/country-reputation-a-strategic-shared-responsibility\/\">Saber m\u00e1s<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>European Association of Communication Directors: Opinion piece by the partners at Reputation Lab. At Reputation Lab, we believe country reputation is a shared strategic asset, not a communications exercise owned by a single institution. In this piece published by European Association of Communication Directors (EACD), we outline why reputation is shaped by the combined actions [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8148,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[5,6,7,8],"class_list":["post-8142","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","tag-classsic","tag-grid","tag-masonry","tag-timeline"],"_links":{"self":[{"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/posts\/8142","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/comments?post=8142"}],"version-history":[{"count":7,"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/posts\/8142\/revisions"}],"predecessor-version":[{"id":8151,"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/posts\/8142\/revisions\/8151"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/media\/8148"}],"wp:attachment":[{"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/media?parent=8142"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/categories?post=8142"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/corporatereputationlab.com\/es\/wp-json\/wp\/v2\/tags?post=8142"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}